Labeon lawyer office identity
Labeon is an online service offering individuals and companies the opportunity to get the paperwork done. The project was named in honor of the classic jurisprudence founder Marcus Antistius Labeo.
The story behind
The project was named in honor of classic jurisprudence founder Marcus Antistius Labeo. The stylized Roman profile of Labeo points to a modern take on a historical character. Labeo’s head is laurelled, which symbolizes victory.
Business documentation is styled in a low-key manner. Achromatic color layout in shades of grey looks noble and elegant.
Reference to a certain historical pioneer lawyer gains the users’ credibility [consider: trust], making them believe them in the provided services’ quality. Besides, suggests the lawyer’s direct contribution to the documents’ formulation.
Images of Tribal DDB agency are used as an example in the presentation.